Award winning elevator pitch:

The Third Annual Business Concept and Elevator Pitch Competition will be held on Thursday, April 7, 2011, from 8:30 a.m. to 11:30 a.m., at the Shasta College Theatre, on the main Redding Campus. The deadline for interested parties to register to compete is Friday (Feb. 25), 2011.

The competition is open to people between the ages of 14 to 27 years of age. Entrants can receive no-cost business consulting to help them prepare for the competition and to learn how to start a successful business.

Jeff Lewis, the Youth Entrepreneurship Program (YEP) coordinator, has been traveling around the county speaking to various high schools and college classes about getting involved in YEP. Lewis says, “This is the third year that we have held the competition and it is a blast! Contestants have a chance to win $1,000 while gaining useful skills that are crucial to starting and managing a successful business.”

The competition occurs in three phases. First, contestants formulate a business concept and marketing strategy. Second, they pitch the business concept, creating a YouTube video and posting it online.

Lastly, 6 finalists are asked to pitch their concepts live at the Shasta College Theatre on April 7. The competition is divided into two age categories, 14-18 and 19-27; every one of the 6 finalists walk away with scholarship money and a giant check provided by U.S. bank.